University of California, Riverside

UCR Business

Our Vision and Mission

Our Mission


We create knowledge through impactful research, unlock potential
through exceptional educational experiences, and foster success
in an innovative and collaborative environment.


Our Vision

To be an internationally recognized leader in business education and research.

Our Strategy

We pursue excellence in all we do by cultivating our environment, engaging our community, and empowering our stakeholders. Our drive for excellence is bolstered by these pillars of Environment, Engagement and Empowerment.

We pursue Excellence by building our Environment,
maximizing Engagement, and motivating Empowerment in all we do.

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